BRANDPRODUCT· Feb 2024 – Oct 2024
Shaga
Founding designer across brand, product, and the Glob social system
As Founding Product Designer, I built Shaga’s brand world from the ground up — from controller packaging and energy drink cans to digital product and campaign. I conceptualized the social-token platform “glob” and oversaw its implementation, designed multiple MVPs from 0–1 on iOS and Android mobile alongside Alan Shen of Riot Games, and produced viral video campaigns, NFT launches, and landing pages across the brand.
YearFeb 2024 – Oct 2024
RoleFounding Product Designer (Full-time)
DeliverablesBrand World, Product Design, Packaging, Motion, NFT Launches
Links
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Believe in Something Campaign
02
Glob - Social Token Platform
I conceptualized the social-token platform “glob” and oversaw its implementation - a chapter-based onboarding experience built around a 3D globe.
03
Quests & Levels
04
Node - Desktop Streaming
05
Mobile Client
Designed multiple MVPs from 0–1 on iOS and Android mobile alongside Alan Shen of Riot Games.
06