FounderBRANDLAUNCH· 2025 – Present

Habit Halo

Brand & product design for a wellness wearable & app

Habit Halo is a wellness brand built around sobriety and habit change - pairing a physical wearable pendant with a mobile app for streak support, daily accountability, meditative tools, and anonymous group rooms where people check in and run recovery sessions together. Sobriety tools haven’t evolved since the 1930s; Halo is the design-led, emotionally intelligent alternative. I designed the brand identity, the product experience, and the physical product world: from the wearable and its monthly milestone stones to a visual language that feels warm and intentional, supportive without being clinical.

Year2025 – Present
RoleFounder - Brand + Product Design
DeliverablesBrand Identity, Product Design, Physical Product

Live Demo

This is the actual product running live.

Website

Open
The app - streaks, daily check-ins, and meditative tools.

01

The check-in

The heart of the product: a glowing orb you tap to check in, cycling through states - crystalizing, breaking habits, energizing - into a streak dashboard. Cinematic and calm, the opposite of a clinical sobriety tracker.

Home - the orb check-in states and the streak dashboard (check-ins, streak, day three).

02

Onboarding

A brand-led entry - “Your journey to heal” - and an anonymous, hold-to-check-in ritual that keeps it private.

Splash - “Your journey to heal.” Colorful halo objects set the tone before sign-up.
Daily check-in - press and hold the Halo to log a day, anonymously.

03

Themed rooms

Daily check-ins happen in atmospheric “rooms” - Rainforest, Ocean - where you pick an anonymous character and log how you feel.

Rainforest Room - choose an anonymous animal character, then log your mood.
Ocean Room - a calmer room theme, with the same tap-and-hold check-in.

04

Anonymous group support

Recovery is social. Halo runs anonymous group rooms - a Welcome Room with a turn-based speaking circle, plus ongoing chat and sessions - so people can check in together without exposing who they are.

The MVP - anonymous, open, and public rooms, with the group check-in view.
Welcome Room - a turn-based speaking circle; each dot is an anonymous member taking their turn.
Room chat - peer support between sessions, with the option to schedule a group session.

05

The full flow

Onboarding through daily use - splash, birthday, the orb check-in, themed rooms, and habit tracking.

The end-to-end app flow.

06

The device & a new cycle

The brand made tangible: a premium box that opens on “Begin a new cycle,” holding the wearable pendant and twelve monthly milestone stones - one gemstone per month of progress. Paired with the everyday pendant colorways and the Milestones brand kit.

“Begin a new cycle.” The wearable and twelve monthly milestone stones.
Everyday pendant colorways, charging case, and pouch.
Milestones 2025 - material studies and the milestone icon set.

07

Brand system

The identity pulled together - logo, palette, and the product world in one overview.

The Habit Halo brand system at a glance.

2026 CONNOR LEE

LOS ANGELES, CA