BRAND· 2025
Marty Supreme
A golden-ticket campaign and scratch-to-win apparel concept
- Role
- Independent concept - campaign & packaging
- Timeline
- 2025
- Status
- Self-initiated campaign concept
I developed a self-initiated “find a golden ticket, meet Marty” campaign concept. Scratch tickets connect an apparel capsule, packaging, and reveal, with thirty proposed winners per colorway.
Decisions & details
Decisions & details
ScopeCampaign Concept, Packaging, Merch Capsule, Art Direction